Nurall is a start-up designed to provide remote workers with the best stays, community retreats and expert advice.
Nurall
Lifetime Impressions
Lifetime Visitors
Organic Keywords
Founded in 2021, Nurall’s vision is to enable everyone to be able to work remotely and travel across the world. The start-up helps digital nomads plan their stay, set up access to co-working spaces and discover local communities and events.
My freelance role as the lead contributing writer has been instrumental in the growth of Nurall’s search presence. I was responsible for keyword research, on-page SEO and web content writing covering topics including digital nomad lifestyle, remote work visas and gear guides.
The content strategy of the site focused on three main pillars – digital nomad visas, remote work destination guides and advice pieces from established nomads.
Working with the in-house editor I created 2-3 pieces of long-form content weekly. This increased brand awareness in the SERPs, growing the authority of the site from scratch, and aided lead generation for future services offered. Each piece serves a specific purpose, designed to earn trust and authority from a global niche audience of digital nomads.
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